MARCH 11-12, 2020 

MANCHESTER CENTRAL, WINDMILL ST, MANCHESTER, M2 3GX

Masterclass Session

Wednesday, 11 March | 15:00PM - 15:25PM

Design for Trust | Masterclass Theatre Zone Two

Hosted by Benoit Soucaret, Creative Director, LiveArea

Keynote Session

Thursday, 12 March | 10:00AM - 10:35AM

The Entertainer - Staying Ahead of the Game with Agility | Keynote Theatre

Hosted by Mark Bodoano - Director, Client Partner, LiveArea and Rob Wood - Head of Online, The Entertainer.

LiveArea commerce experts will be at the eCommerce Show North to share our secrets on blending strategy, design, technology and digital marketing to create inspired customer interactions that elevate commerce.

Schedule a meeting and connect with LiveArea digital commerce experts at Booth #180 … or just drop by and say hello.

Our speakers.

Benoit Soucaret | Creative Director, LiveArea EMEA

With over 14 years’ experience, Benoit is passionate about finding the intersection between brand and digital product. Market and consumer insights, aligned with product strategy, essential business needs, and exceptional digital experiences form the core of his design ethos.



Mark Bodoano | Director, Client Partner, LiveArea EMEA

With over 20 years' of eCommerce and digital marketing experience, Mark has a deep understanding in helping brands adopt new technology, platforms and digital marketing channels to reach and convert customers online. Mark has considerable experience of meeting the expectations of customers at all levels, with a focus on working closely with clients as a long-term strategic growth partner.

Rob Wood | Head of Online, The Entertainer

Rob Wood is Head of Online at The Entertainer, the UK's fastest growing toy retailer with 170 stores in the UK and 700 more stores and concessions worldwide. Rob leads eCommerce, digital marketing and marketplaces across all the group’s brands including The Entertainer and Early Learning Centre. His favourite toy is, and always will be, Teenage Mutant Ninja Turtles Michelangelo with pizza flipping skateboard.

Thursday, 12 March | 10:00AM - 10:35AM

The Entertainer - Staying Ahead of the Game with Agility | Keynote Theatre

Rob Wood, Head of Online at The Entertainer and Mark Bodoano, Director Client Partner at LiveArea discuss the latest agile strategies for the evolving eCommerce industry.

Wednesday, 11 March | 15:00PM - 15:25PM

Design for Trust | Masterclass Theatre Zone Two

Benoit will explore trust and how the knowledge of this emotion and human behaviour help us design better products. He will discuss how principles of user experience (UX) design can be applied to build a more trustworthy relationship with customers.

LiveArea is a global commerce services provider that blends innovative strategy, creative design, and industry-leading technology to bring digital commerce to life. We work with brands people love and we fuel that passion by creating signature customer experiences. We empower brands to sell more and connect with customers on a deeper level.

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